guardian-healthcare
Author Icon Kevin Mellen
Date Icon 8/14/12

Healthcare Advocates

Guardian Healthcare Advocates (GHA) is a new startup of RNs providing healthcare patient guidance to a complicated healthcare system.  The brand focus for this new service was providing protection to patients that might otherwise be vulnerable or confused by a diagnosis, patient bills, or medication recommendations. A healthcare security shield was developed with a green color palette to help convey a safe and friendly service. 

We extended the new identity into an overview brochure that highlights both the audience and features of the service. A companion website was also designed and launched for up-to-date messaging and scheduling. 

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Iowa has always been a great place to live, work, and play. In an effort to create talk value for the state and its Creative Corridor, Creative Mellen, Sculpt,…

Author Icon Kevin Mellen
Date Icon 1/12/14