Kevin Mellen
2/15/13

Design Creates Value for Business

Design is an investment in innovative thinking, positioning, branding and communication that creates value for businesses in terms of competitive advantage, customer trust and loyalty, and market share. In a rapidly changing global and local business environment, design thinking helps business counter the complexity of conditions with creative solutions. Check out some great case studies from AIGA to discover how design creates value for business.

Uniquely Brilliant. Brilliantly Unique.

New College of Florida is a unique, quirky, and seriously smart public institution. With no traditional grading system and more than 70% of students going to some of the…

Kevin Mellen
1/24/13

Be Responsive-able!

Responsive web design is a design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation without the need of resizing or panning on a…

Kevin Mellen
1/4/13