Kevin Mellen
7/19/13

A Better View

In need of a better street view presence (where traditional signage was not an option), Creative Mellen designed unique window clings that stretches the length of the building. Not only is the signage an identifier for the IC CoLab and the Iowa City Area Development (ICAD) offices, but also communicates the unique space of creative corridor entrepreneurs, collaboration, and innovation.

“Kevin did an excellent job of designing our signage with a creative, cohesive look, that is also very functional given the challenges of the window spacing,” said Eric Hanson, ICAD Group Communications Director. “Creative Mellen continues to be an excellent partner for ICAD Group, tackling some very challenging projects with fresh creative ideas and unique solutions.”

Design Creates Value for Business

Design is an investment in innovative thinking, positioning, branding and communication that creates value for businesses in terms of competitive advantage, customer trust and loyalty, and market share. In…

Kevin Mellen
2/15/13

Let your brand be heard!

Listen up! Your brand image and messaging forms a first impression to potential customers. Learn how to create positive talk value with your brand. Be design wise and contact…

Kevin Mellen
8/10/13